- marjolein caljouw -
artist from the Netherlands
I'm passionate about
drawing and painting.
It all started with a huge interest in the world around me. I strongly believe that drawing is a way to learn.
To study something and capture it. I combined hours of drawing with lots of love and created art.
Through my art I connected with people from all over the world.
Since 2008 I’ve been working as an illustrator on super interesting projects like illustrations for magazines,
a 180m2 mural in the flagship store of Esprit, hotels, published a book and painted a Leica camera cover.
This gave me the opportunity to work together with art directors, product designers, PR agencies, visual merchandisers, architects and more.
Now my goal is to work on a new series of paintings. This is something I wanted for the longest time. Follow my journey here.
My way of working
1. Summarize. When I get an assignment or theme I will summarize the given task. Like size, colour preference, and the materials that I'm going to use.
2. Analyze. It's important to get a good sense of the space of object, so I will take photo's of the mural or object and look at the possibilities.
3. Brainstorm. The most fun part is the brainstorm where I will write down all the ideas that come to mind. This part has no obligations and everything is possible.
4. Mood boards. It will help to visualize the direction. I used this method a lot for my clients, but in my personal work as well. Making a serie can be stretched over a longer period of time. That's why it's so handy to look back at mood boards that show the colourscheme, sphere and technique.
5. Prototype. This is like a sketch before the actual final product will be realized. It will give myself a specific composition, I can see what works or what needs to be changed. If it's an object as well to make a mock-up in Photoshop.
6. Evaluation is the best way for me to close the project and write down what I could improve. Every project is an opportunity for my to learn how I can be more efficient and creative next time.
My favorite tools
DJ Broadcast magazine
Chocolate & Foam
One world News (coming soon)
Tattoo Extreme Magazine Taiwan
Published a book in 2011 'Kleine Dingen Met Liefde Doen'
(english: Doing little things with lots of love)
Illustration Now volume 5
United Colors of Benetton
Beautiful Bizarre Magazine
Imagine FX Magazine
Publish Magazine DPI magazine Taiwan Nuvango
Red Raven Gallery, Washington, 2014.
' We Are Bored' Void Gallery, group show, Amsterdam 2014.
'Animal Kingdom' Nucleus Gallery group show, Los Angeles, 2013.
'DJ Broadcast Re-Cover' Sid Lee & DJ Broadcast Amsterdam (group)
Subwalk, Haarlem. (solo)
Cotton Candy Machine, 2015
Gristle Tattoo, Brooklyn, 2015.
Coastershow, Luz de la Jesus Gallery, L.A. 2015.
Emoji show, Arch Enemy Arts Gallery, L.A. 2015.
Myth, Magic & Lore' group show, BashContemporary Gallery, San Fransisco, 2015.
Auction with Gallery Seb, Amsterdam
'Golden Portfolio' at Blend Portfolio Night.
'Boekie Boekie' nomination at Booijmans Museum.
Free Your Mind Festival.
Sugar Factory, Amsterdam.
ESPRIT opening flagshipstore, Amsterdam.
Gallery Seb, Amsterdam.
The evolution of my work
Ever since I could hold a pencil I loved to draw. I started reading very early and was attracted to books.
I wrote my own stories and little poems with illustrations. I have around 30 diaries and I used to draw in them too.
To capture funny/sad/special moments and look at them from different perspectives.
Drawing is also a way for me to capture things in life and to organize my thoughts, but in a different, visual way.
I surround myself with things that I love and let them inspire me.